Sales Director

Our client is a senior sales executive with an optical company. He was facing a challenging situation at work where he seemed to be treading water, working without a clear direction, with colleagues who did not appear to share his priorities. He had this to say about the coaching from The Values Partnership:

"The coaching enabled me to explore what was important for me to lead a fulfilled life - something that seemed too much of a luxury in my busy schedule! I needed to apply myself differently in order to improve certain areas where I did not feel I had any control, and to take proactive measures both personally as well as professionally. The coaching led me on a journey of self-discovery and I'm clear I am in charge of the process.

The accuracy of the strengths analysis was amazing, like holding up a mirror. It explained a lot about how I worked, why I struggle in certain areas and why I had a bias to working in a specific way. For example, I have always felt a mismatch of commercial "style" with a close colleague at work. Recently I have sought to use my strength of communication to encourage our mutual understanding to a point where our priorities can be articulated and the issues worked through.

The values work has given me a framework for choosing my actions. It actually showed me how differently I was living from how I desired to live. Here the coaching has been invaluable during certain important and testing situations where I was tempted to live according to my emotions or someone else's value system rather than by my values and by the standards that are important to me.

I have had a challenging commercial year. Without the coaching process with Howard, I do not think I could have navigated the situations that have arisen in the way that I have done. Being steered back onto values during difficult situations has allowed me to do what I believe is right. I have developed the personal integrity that I always desired in the past. In difficult situations I've made good choices about how to deal with certain professional relationships - and I have matured as a result. "